Arriva Go Green during National awareness week with free desktop gardening gifts
Arriva Merseyside demonstrated its ongoing commitment to sustainability this National Go Green Week (12th -18th February) by encouraging local people to reduce their carbon footprint and take the bus - rewarding them with free gardening kits and seed pots.
Arriva Angels boarded services throughout Wirral and South Liverpool giving passengers the chance to receive a desktop gardening kit and seed pots, on 12th and 13th February, to encourage people to live a more eco-friendly lifestyle.
The initiative came after a string of moves from the bus company to reduce its carbon emissions in Liverpool including a £21 million investment in greener transport in 2017, which saw 72 hybrid, electric and gas buses introduced on services throughout the North West.
Lisa Pearson, Head of Marketing commented: “Go Green Week was a fantastic way to raise awareness and educate the nation about the issue of air pollution. This is something which the company wholeheartedly supports in line with Arriva’s wider clean-air strategy, that aims to dramatically reduce our carbon footprint.
We hope these gifts helped our passengers consider the way they contribute to the carton economy in the UK, and spared a moment to look at how they can inject a more eco-friendly approach to other aspects of their lives.”
For those passengers who were unable to travel on 12th and 13th February, Ariva also gave their followers the chance to enter the ‘Go Green’ competition on Facebook and Twitter where they could also win a mini greenhouse.
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